Privacy policy
DataVie OÜ is the controller of personal data.
Below is an explanation of how your (i.e. data subject) personal data is processed. Processing of your personal data is based on the General Data Protection Regulation and possible specific laws.
Our data protection contact is: Piia Laks-Järve (piia.laksjarve@datavie.eu)
I Definitions
In order for the privacy policy to be understandable and comprehensible to you, we will explain some of the most important definitions presented in the privacy policy:
- Data subject - natural person, whose personal data DataVie OÜ is processing. The data subjects are: Company representatives, Company contact persons, Campaign participants, Website visitors, Visitors to social media platforms, Software user
- Personal data - any information relating to an identified or identifiable natural person („data subject“). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
- Controller - DataVie OÜ as a controller itself determines the purposes and means of personal data processing. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.
- Third party - a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.
- Profiling - any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
- Automated decision-making - making a decision by automated means without any data subject, e.g. human involvement that evaluates his character traits, abilities or other personality traits, if this leads to legal consequences for the data subject or significantly affects him in some other way.
- Partners - natural or legal persons or authorities with whom DataVie OÜ processes personal data for business purposes or to whom the data is transmitted. According to this document, cooperation partners are recipients of personal data, processors and third parties.
- Recipient - a natural or legal person, public authority, agency or another body, to which the personal data is disclosed due to processing.
- Processor - a natural or legal person, who is authorised to process personal data on behalf of DataVie OÜ, i.e. the controller, based on the instructions of the controller.
DataVie OÜ ensures that the personal data is processed lawfully and considers keeping personal data confidential and personal data protection very important. The purpose is to ensure responsible personal data processing based on the interests, fundamental rights and freedoms of the data subject.
The exact extent of the personal data processed by DataVie OÜ depends on the purpose for which the personal data is processed. Personal data is collected only for specified and legitimate purposes and will not further process data in a manner that is incompatible with those purposes.
Below, the necessary information is presented about your personal data processing purposes and activities, depending on whether the data was received from you, or which was created during the cooperation between you and DataVie OÜ, or which was received from a third party.
DataVie OÜ will store personal data for as long as it is necessary to achieve the purpose of the processing. If personal data needs to be kept longer than it is necessary due to the purpose of collection, the personal data will be anonymised so that you are no longer identifiable as a data subject.
II Processing activities where personal data is obtained from you
Here DataVie OÜ gives you an overview of the purposes and activities for which we collect your personal data, on which legal basis we process it and how long we store this data. In addition, we outline whether the provision of personal data is voluntary, a legal or contractual obligation or a necessary requirement for concluding a contract and what are possible consequences of not providing the data.
Protection of the company's interests
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Contract management | Legitimate interest (Protection of the company's rights) | Requirement necessary for concluding a contract | The contract will not be concluded | 3 years, 6 months from termination of the contract |
Protection of individuals
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Management of personal data (modification, rectification, deletion) | Fulfilment of a legal obligation | Contractual obligation | Performance of the contract may be impeded | Data is not retained |
Customer service
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Use of cookies | Legitimate interest (Ensuring the functioning of the company's website), Consent of the data subject | Voluntary | Use of the website is not possible, Use of the website may be limited | According to the cookie policy |
Sales
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Pre-contractual negotiations | Legitimate interest (Increasing the company's turnover) | Voluntary | Conducting negotiations may be impeded | 4 years from the end of the negotiations |
| Conducting campaigns | Legitimate interest (Increasing the company's turnover) | Voluntary | Cannot purchase on preferential terms, Sales offer will not be sent | 6 months from the end of the campaign |
Provision of service
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Provision of service | Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | Voluntary | Service provision may be impeded | 1 month from the end of service provision |
Marketing
| Activity | Legal basis | Basis for providing data | Consequence of not providing data | Retention period |
|---|---|---|---|---|
| Use of cookies | Legitimate interest (Ensuring the functioning of the company's website), Consent of the data subject | Voluntary | Use of the website is not possible, Use of the website may be limited | According to the cookie policy |
| Publishing marketing videos | Legitimate interest (Increasing the company's turnover) | Voluntary | No possibility to participate in the company's marketing activities | 1 year from the creation of new videos |
| Use of social media | Legitimate interest (Increasing the company's turnover) | Voluntary | No overview of the company's activities | 6 months from account deletion; |
| 1 month from account deletion | ||||
| Conducting campaigns | Legitimate interest (Increasing the company's turnover) | Voluntary | Cannot purchase on preferential terms, Sales offer will not be sent | 6 months from the end of the campaign |
You can get acquainted with legitimate interests assessments by submitting a corresponding request: piia.laksjarve@datavie.eu
III Processing activities where personal data have been created during our cooperation or obtained from a third party
In addition to providing personal data to DataVie OÜ yourself, We’ll also generate data during our cooperation and store your data in the systems used by us. We also obtain data about you from third parties.
Protection of the company's interests
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Debt collection | Legitimate interest (Protection of the company's rights, Prevention of damage) | E-mail address (System), First and last name (System), Debt information (System) | 3 years, 6 months from the claim becoming due |
Financial operations
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Billing | Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | E-mail address (System) | 7 years from the recording of the economic transaction |
Ensuring customer satisfaction
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Conducting satisfaction surveys | Legitimate interest (Ensuring customer satisfaction, Improving the quality of customer service) | E-mail address (System), First and last name (System) | 1 month from receipt of feedback |
| Sending notifications | Legitimate interest (Increasing the company's turnover, Ensuring customer satisfaction), Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | E-mail address (System), First and last name (System) | Data is not retained |
Sales
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Making sales calls | Legitimate interest (Increasing the company's turnover) | Job title (Public source), First and last name (Public source) | Data is not retained |
| Pre-contractual negotiations | Legitimate interest (Increasing the company's turnover) | Job title (System), E-mail address (Data subject), First and last name (Data subject), Video image (live) (Data subject) | 4 years from the end of the negotiations |
| Responding to price inquiries | Legitimate interest (Increasing the company's turnover) | E-mail address (System), First and last name (System) | 1 month from the end of the negotiations |
| Sending quotations | Legitimate interest (Increasing the company's turnover) | E-mail address (Public source, System), First and last name (Public source, System) | 1 month from the end of the negotiations |
| Conducting campaigns | Legitimate interest (Increasing the company's turnover) | E-mail address (System, Data subject), First and last name (System, Data subject) | 6 months from the end of the campaign |
Provision of service
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Provision of service | Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | E-mail address (System), First and last name (System), Video image (live) (Data subject) | 1 month from the end of service provision |
| Managing client accounts | Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | E-mail address (System), First and last name (System) | 1 month from account deletion |
| Sending notifications | Legitimate interest (Increasing the company's turnover, Ensuring customer satisfaction), Processing necessary for entering into a contract at the data subject's request and for the performance of the contract | E-mail address (System), First and last name (System) | Data is not retained |
Marketing
| Activity | Legal basis | Types and sources of personal data | Retention period |
|---|---|---|---|
| Publishing marketing videos | Legitimate interest (Increasing the company's turnover) | Job title (Public source), First and last name (Data subject), Video recordings (Data subject) | 1 year from the creation of new videos |
| Conducting campaigns | Legitimate interest (Increasing the company's turnover) | E-mail address (System, Data subject), First and last name (System, Data subject) | 6 months from the end of the campaign |
You can get acquainted with legitimate interests assessments by submitting a corresponding request: piia.laksjarve@datavie.eu
IV Disclosure of personal data to cooperation partners
As part of our cooperation, it is necessary to disclose or transfer personal data to DataVie OÜ cooperation partners, which are following:
Cooperation partners
| Partner category |
|---|
| Information management service provider |
| Customer service partner |
| Sales partner |
| Accounting service provider |
| Public authority |
| Server solution provider |
| Social media platform provider |
| Technology partner |
| Marketing partner |
| Work management platform provider |
Cooperation partners have the right to process personal data only to the extent that it is necessary to fulfill the specified purposes. Cooperation partners must comply with the processing requirements given by DataVie OÜ.
V Transfers of personal data to a third country cooperation partners
As part of our cooperation, it is necessary to transfer personal data to DataVie OÜ cooperation partners located in a third country, therefore we’re applying the following appropriate safeguards:
Safeguards
| Partner category | Main place of business | Applicable safeguards |
|---|---|---|
| Work management platform provider | United States | European Commission adequacy decision (incl. EU-US Data Privacy Framework) |
| Information management service provider | United States | European Commission adequacy decision (incl. EU-US Data Privacy Framework) |
| Social media platform provider | United States | European Commission adequacy decision (incl. EU-US Data Privacy Framework) |
| Server solution provider | United States | European Commission adequacy decision (incl. EU-US Data Privacy Framework) |
| Technology partner | United States | European Commission adequacy decision (incl. EU-US Data Privacy Framework) |
You can get additional information about appropriate safeguards by submitting a corresponding request: piia.laksjarve@datavie.eu
VI Profiling and automated individual decision-making
We are not performing profiling and/or automated decisions on you.
VII Your rights
You have the right to receive information about the conditions of data processing. DataVie OÜ makes the conditions of data processing available to you in this document or on the basis of a corresponding request.
You have the right to access the information referred to in points 1 and 2 of Article 15 of the General Data Protection Regulation. We will make the information specified in the Regulation available to you through this document and/or on the basis of a corresponding request, which you can submit to: piia.laksjarve@datavie.eu
You have the right to request rectification of personal data. You can rectify data by sending a corresponding request to: piia.laksjarve@datavie.eu
You have the right to erasure of personal data (“right to be forgotten”). You have the right to request that your personal data be deleted, for example if you have withdrawn your consent to the processing of data and there is no other legal basis for processing your data.
You have the right to restriction of processing of personal data. You have the right to request restriction of the processing of personal data if the processing of personal data is not permitted by law or if you contest the accuracy of the personal data. You have the right to request restriction of processing for a period enabling us to verify the accuracy of the personal data or where the processing of personal data is unlawful but you do not request the deletion of personal data.
You have the right to receive the personal data concerning you that you have provided to us and the right to transmit those data to another controller (right to data portability).
You have the right to object at any time to the processing of personal data concerning you which is necessary on the basis of legitimate interest, including profiling based on legitimate interest.
You have the right to lodge a complaint with us, the Data Protection Inspectorate or a court if you believe that your rights have been violated in the processing of personal data. You can find the contacts of the Data Protection Inspectorate on their website: https://aki.ee
You can submit a request or objection to us at: piia.laksjarve@datavie.eu. We will respond to you no later than one month after receiving the request or objection. Where necessary, we may extend this period by two months, taking into account the complexity and number of the request or objection. In that case, we will inform you of the extension of the deadline for providing a response and the reasons for the delay within one month of receiving your request or objection. Upon receipt of your electronic inquiry, we will also reply to you electronically, unless you prefer another means of receiving the response.
We have the right to refuse to comply with your request to exercise your rights if we are unable to identify you as the data subject.
If we do not take measures in accordance with your request or objection, we will inform you within one month from the receipt of your request or objection of the reasons for not taking action and explain your possibility to lodge a complaint with the supervisory authorities and to seek judicial remedies.
VIII Other principles
DataVie OÜ has the right to update, specify and supplement the principles at any time, based on changes in legislation and personal data processing.
Last updated: 24.01.2026